Snapper, the builder of the industry’s first self-propelled rotary mower in 1951, is a leader in making yard items that are easy-to-use and easy-to-own. Today, Snapper uses one of the best choices of outdoor power equipment like walk mowers, riding tractors, absolutely no turn lawn mowers, leaf blowers, string trimmers and hedge trimmers.
Snapper, Inc. was an American company, formerly based in McDonough, Georgia, that manufactured domestic and expert lawn-care and snow-removal equipment. Snapper was understood for its high-quality red “rear-engine” riding lawnmowers that can standing on-end for storage or repairs, and for its innovation of the first self-propelled rotary lawn mower.
The latter share absolutely nothing in typical with car dealership sold models. The company started in 1894 as Southern Saw Works. Later on, in the 1940s, as the McDonough Power Company, it was gotten by William Raymond Smith, who changed the business’s direction when the lumber market declined. Smith acknowledged a need for mower and patented a trimming blade.
While primarily known for their lawnmowers, Snapper also built tillers and snow blowers. Brought under the umbrella of Fuqua Industries in 1967, sales grew from $10 million in 1967 to $260 million in 1987. In 1976 McDonough Power Devices signed up the trademark Snapper, and embraced that name as its identity.
In 1991, Snapper announced the closing of the Texas and Nebraska factories; the Georgia factory was broadened to soak up the production. Fuqua President Lawrence Klamon described the closures and debt consolidation by stating that the majority of the production from Fort Worth was going East of the Mississippi River.  In 2002 Snapper was acquired by Simpleness Manufacturing, which was then obtained by Briggs & Stratton in 2004.
In 2014 Briggs & Stratton revealed the strategy to close the Snapper plant in McDonough, Georgia and move production to Briggs & Stratton’s factory in Wauwatosa, Wisconsin, stating it made sense to fold the Georgia plant’s Snapper operations into the Wauwatosa factory near the company’s head office where engineering, item research study and other departments support production.  In 2019 Briggs and Stratton revealed a plan to restructure the company.
The plan includes selling the Snapper and Snapper Pro lines in addition to the other brand names Ferris, Simpleness, Billy Goat, and the pressure washer and portable generator company, with these sales expected to be total by the end of 2020. Briggs left insolvency by selling all assets to KPS Capital Partners.